Selena Gomez has a social media strategy that sets her apart from other influencers. Here are a few key factors that contribute to her success:

Consistency across platforms: Gomez maintains an active presence on multiple social media platforms including Instagram, Twitter, and TikTok. By consistently posting engaging content on each platform, she is able to reach a wider audience and maintain a strong online presence.
Authenticity in her posts: Gomez is known for being authentic and genuine in her social media posts. She shares personal moments, experiences, and struggles with her followers, which helps establish a deeper connection and trust with her audience.
Engagement with fans: Another aspect that sets Gomez apart is her dedication to engaging with her fans. She actively responds to comments, interacts through live streams, and participates in challenges or trends initiated by fans. This level of engagement not only makes her followers feel appreciated but also helps create a sense of community around Gomez's brand.

Overall, Selena Gomez's social media strategy stands out due to its consistency across platforms, authenticity in posts, and high levels of engagement with fans. These factors contribute to her strong online presence and position as a leader within the social media influencer industry.